Amanda Bond is the owner of The Ad Strategist and the creator of the StrADedy System. Entrepreneur Magazine calls her a “Facebook advertising genius” and Social Media Examiner named her “the brightest mind in Facebook advertising today” due to her unique mix of creativity and her vast analytical experience from analyzing hundreds of millions of client ad impressions. A fiery personality, Bond mixes education and entertainment in a straight shooting way to show people the right way to do Facebook advertising. She lives in Toronto, Canada.
Do you struggle with hearing NO from prospects? If a NO often throws you for a loop and you feel like your emotions run too high, THIS BLOG POST is for you!
Here are a few key secrets we talked about in this episode:
- Michelle introduces Amanda.
- Amanda shares her story of starting out in corporate sales with PepsiCo and Labatt.
- Amanda’s always had the heart of an entrepreneur, but tried to go the traditional route of college to eventually working for PepsiCo as a sales distributor.
- Working at PepsiCo taught Amanda sheer tenacity, to never give up and to count her NO’s until she got to YES.
- Finding someone who can keep you motivated is also important when working a sales job.
- Amanda left PepsiCo for love. 😉 It was her out that catapulted her into entrepreneurialism.
- Amanda shares her biggest, most devastating NO came when she was turned down for traveling to Thailand with her school, but she didn’t give up!
- One way that Amanda is growing her business this year is by making connections and getting to know new people.
- Amanda learned at an early age that every NO is just a data point, and that emotion should be removed.
- “My initial reaction to a NO is to emotionally react when there’s negative feedback, or I want to emotionally react when there’s a NO. I’m not a robot that’s superhuman.” ~ Amanda Bond
- Give yourself time and space to feel disappointed when hearing a NO, but then step back and start looking at the data and analyze it to see what can be done differently.
- Amanda shares how she starts looking at the data with a real life example from a previous client of hers.
- Amanda gets vulnerable and shares her most accomplished NO, which involves a huge influencer and a WHITE HOT NO (which is a clue to who wanted to work with her).
- “Sometimes, you just gotta check in with your gut and your intuition, and it’s going to tell you to do something weird.” ~ Amanda Bond
- Amanda shares what she would tell her younger self.
Connect with Amanda:
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